Why Empathy Is the Secret to Great Customer Service

Offering great customer service is no longer “optional”. Today, we need to connect on many different levels in the customer experience, not just in product quality. We need to not only evaluate the interaction with our product or service but the way our clients are feeling. It is fast becoming the key differentiator between business success […]

How to Ask for a Google Review: 8 Proven Strategies to Get a Review

Google Reviews are a fantastic way to boost your search engine optimization and build brand recognition. Google Review is easy for clients to do, and it features prominently in the Google Map 3 section, above all of the organic search listings.  To build a strong reputation online, you need to know how to ask for a […]

Grow Your Business With Google

To grow your business with Google is the fastest way to start seeing results in your bottom line. With over 90% of all searches done world wide on the Google platform it is the predominant way clients are finding your business.  Small business owners are the engine room of our amazing country, Australia. It takes […]

Cost of a Negative Review

Have you ever gotten a bad or a less than perfect review?  We often talk about the benefits of a great review, but do you know the cost of a bad one?  It might surprise you to learn that 86% of consumers will hesitate to purchase from a business that has negative reviews. But how […]

5 Ways to Boost your Online Reputation with Reviews

Whether your business is an upmarket jewellery store, a local cafe, or even an online training organisation, building a rock-solid reputation online is vital to attracting new clients.  A massive 76% of people trust reviews just as much as personal recommendations. Which is important considering the vast majority of searches being online, and predominantly with Google.  While reviews […]

Why I Hate Christmas Hampers

Not to be one that sounds like the Christmas Grinch, but I really hate it when suppliers or people I do business with send me a Christmas hamper.  Christmas is actually my favourite day of the year and is much more special to me than even my own birthday. As a child growing up in […]

Can My Business really Afford to Provide Excellent Customer Service?

One of the things that trap a business from growing and scaling is the idea that having an excellent customer service strategy is expensive, or only for businesses with big budgets. The anticipated investment or expense as some may view it is a key contributing factor to inaction. But the truth is, strong customer service […]

What Every Local Business Should Know About Google My Business Pages

If you are new to Google My Business, you may be unaware of some of the changes Google has had over the last few years. Scheduled for release in 2022, Google My Business will have a new name – Google Business Profile (GBP).  But what does that actually mean, and why should you care? Great questions. […]

7 Ideas for Providing a Memorable Client Experience

The key to getting an amazing Google Review is to start with a memorable client experience. A memorable client experience can be incorporated into any business. Whether you are online or bricks and mortar, a B2B or B2C business experience are what lights us up as humans.  1. Provide “Moments of Wow” Meeting customer expectations, […]

The Relevance of Google Reviews

If you are reading this, then I am going to assume that you have started down the rabbit hole of learning about all things Google and Google Reviews.  You may be a business owner that is looking to get found on Google or maybe you would like to improve your Google Reviews Ranking score. You may […]